Jul/090
Funky Foods Chamonix
Great news for the Chamonix Valley today. Some very good friends have been working towards setting up a new delicatessen in town for a while. A husband and wife team consisting of a very talented chef, and an equally talented hostess have decided to stop hosting chalets and sailing yachts and open up a shop here in Chamonix.
After a few delays (setting up a business in France is always a pain), our friends picked up the keys to their shop yesterday. Funky Foods will be opening for the winter season this year after an extensive re-fit (the shop used to be a hairdressers).
I'm glad to say that Listingslab Productions will be doing the Funky Food Chamonix website and in my excitement I have even come up with a logo. A proper designer will be working on the brand in the coming months, but it's a start.
I'm stoked about this venture and happy to be involved as the web-geezer. I've been building up a portfolio of Chamonix based websites for a while now. I'm developing an Internet Marketing Service at the moment. I'm using free open source technologies such as Drupal and wordPress to rapidly create effective marketing sites for small businesses at a very low cost. It's a business model referred to as Professional Open Source, and the initial research and development has shown great results.
Here's a short list of some of the Chamonix Valley based websites we are currently running our beta service on:
Le Delice Restaurant
All Mountain Performance
The Savoy Bar
Alpine Ski And Golf
Chamofix
The aim is to be adding to this list over the summer. We want to remove the cost barrier to creating a small business website in the first place and instead create long-term marketing partnerships with these companies.
Jun/090
Listingslab Productions .eu
It's been a long time in the planning, but I've finally made myself a website for my Listingslab business.
www.listingslab-productions.eu
I'm going to be going in a different direction with the mothership URL, www.listingslab.com. So I've created a whole new domain for the Listingslab Productions website.
The .eu domain lets people know that it's a European company, not a UK one, and the purpose of the site is to find the kind of clients that I'd like to work with. It's a site which can grow and develop. A mash up between Drupal and Flash. it has equal emphasis on being well set up for Internet Marketing (SEO) and clean delivery of information and design to real people who might actually look at it to see if Listingslab know what they're talking about.
Hopefully it shows that even though I live in some little village up in mountains, I can still do you a good website and probably a lot cheaper than those London chaps too!
It's a long time since I've had my own business website that is good enough to start promoting. There's still a lot of work to be done with editing the content of the site, but that's easy with drupal. I'm rather proud of it. I always think my last work was my best. I guess when I stop thinking that, then I'll stop making websites.
Jan/090
Chalet Mont Blanc – Argentiere
Listingslab Productions are pleased to annouce a new Search Marketing Client. Chalet Mont Blanc, Argentiere
Chalet Mont Blanc - Argentiere
A warm welcome is offered to all guests staying at this fabulously appointed chalet in the Chamonix Valley that was built in 2006.It has 3 Bedrooms / Sleeps 8 and is equipped with every comfort you might need, whether you are staying in the Winter for the skiing or the Summer for the outdoor activities.
Argentiere is home to the world renowned Grand Montets ski area - offering challenging and varied terrain for the more experienced skier and snowboarder.
Feb/080
Goal Setting
The first stage of the process is to identify and define the goals of the SEO effort. The client will need to think about what keywords and phrases they want to target, and what goal action they would like the traffic to perform once they have found the site.
e.g. BigKid wish to target potential customers for their video production business. They decide to target the following phrases: ‘
The first stage of the process is to identify and define the goals of the SEO effort. The client will need to think about what keywords and phrases they want to target, and what goal action they would like the traffic to perform once they have found the site.
e.g. BigKid wish to target potential customers for their video production business. They decide to target the following phrases: ‘video production’, ‘corporate video’ and ‘brand funded video’. The goal action they want to achieve is for a visitor to fill in and submit an enquiry about their video production needs.
Other goals might be to get users to sign up to a newsletter, to purchase a product or to watch a particular film clip. Goal actions differ in how difficult they are to achieve.
We offer the client a questionnaire as the first step to identifying and defining the SEO goals.
Mar/070
Google Analytics
Google Analytics is rapidly becoming the industry standard for measuring website traffic. At this stage we will set up a google analytics profile for the website. This is done either on the client’s own Google account, with us granted access to view the statistics, or if preferred on our own Google account with the client being given access to their statistics.
The analytics code will then be added to the entire website and tracking started. We will also set up conversion goals in the Analytics account so we can also start to measure the effectiveness of converting traffic to our goal actions.